Social media PR

Our tech PR team will help develop a practical, effective & measurable social media PR strategy to help you create a two-way dialogue with your audience, build community, increase your sphere of influence and generate genuine business opportunities.

Our multi-skilled PR consultants are well versed in social media PR to enable both technology B2B and B2C brands to connect with their peers and engage their customers in a meaningful dialogue.

Take social media PR to the next level

When it comes to social media PR, we practice what we preach – you can read our blog, follow us on Twitter or even check-in when you visit us on Foursquare. By staying up-to-date with the latest trends, such as Google+, you can be assured that we will be well placed to advise and assist on the best social media PR channels and tactics for your brand.

We’ll be there to guide you as you take your first social media PR steps or help you build upon an established social media presence: we can offer training to help define your internal social media guidelines; devise creative ideas to increase brand influence; and help you measure social media ROI to win over the board.

“Proactive, professional and responsive, Wildfire has made a visible and positive impact on our PR and marketing activity in the UK. The agency works closely with our team in the US, using their knowledge of the UK market to maximise local success. They are ideas-focused and always come up with hard-hitting, creative campaigns to reach our target market. As our lead European PR agency, they are also helping us expand the business and grow into new territories.”

John Lillie, UK Country Manager, Tealeaf

Tealeaf case study

Research-led campaign creates high-value digital PR exposure across target media

The challenge

When Customer Experience Management (CEM) company Tealeaf launched in the UK, CEM was a largely unknown term; the company needed to educate the market, create a thought leadership position and reach a select group of top tier businesses with transactional websites.

Digital PR Strategy

A multi-layered digital PR campaign to create multiple opportunities to engage with prospects and drive demand for Tealeaf’s products by highlighting the impact of poor web experiences upon online sales:

Commission consumer research – ‘The Consumer Behaviour Study’ – to explore how consumers use the web for shopping, identify areas of frustration and the actions they take as a result
Traditional, online and social media outreach
Develop campaign microsite, white paper and Slideshare presentation