Easy, right? Well, yes, we think so. It’s the way Google wants you to approach SEO, and it also happens to be how we think you should approach PR.
But many people are lost. 68% of marketers now state that SEO is a core part of marketing strategy, yet 61% think they have little SEO knowledge in their own companies.
With this in mind, we’ve put together this straight-forward guide to help ensure your PR programme is perfectly placed to exert the maximum influence over your search engine visibility, as well as your other communications objectives of course!
By Chris King on 14/10/2014
The semiconductor industry isn’t an especially ‘green’ business given all the nasty chemicals used in the fabrication proc …read more
By Ella Delancey on 06/10/2014
In the running for 2014’s biggest first world problem – the new iPhone bends if you stick it in your skinny jeans, which makes for a lot …read more